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Randall
Conrad
Summary Senior Writer for Fortune Fifty technology leaders including HP, Compaq, and Digital. Years of creative experience delivering powerful web and print communications Intranet site development executive speechwriting high-level presentations Video & multimedia scripts, brochures, product descriptions, testimonials
Education
Editor in Chief Compaq
Computer Corp.
1999-2002
Ensured that high-end products and services were well publicized to targeted enterprise-level purchasers. Originated style and usage guidelines ensuring clarity and consistency in a chaotic, jargon-ridden market. Supported implementation and evaluation of custom-engineered content-processing software, part of a complex transition from print to web publishing. Conducted reader surveys and gathered user-trending data optimizing effectiveness in reaching the target market.
Managing Editor Digital Equipment Corp. 1995-1998
Edited quarterly product update targeting high-level corporate technology decision-makers. Managed content providers assigned coverage to team of up to 8 writers; revised and edited all submissions. Checked data, proofed copy, secured approvals. Produced parallel editions for internal readers (sales force) as well as customers.
Senior Writer Digital Equipment Corp. 1986-1995
Created hundreds of engaging publicity pieces, trade-show presentations, and video scripts.
Related Experience
Information Architect and Webmaster Calliope, Inc. 1996 to Present
Repurposed research archives of this award-winning educational media company into an information-rich web site with appeal to multiple audiences. Enhanced history, literature, and popular culture topics for students and teachers with curriculum builders and interdisciplinary links. Tailored access and navigation to multiple learning styles.
Consultant National
Museum of the American Indian, Smithsonian Institution
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1998-2001 Contributed to the planning of the Smithsonian's ultimate Mall museum as a contract consultant with Rare Media Well Done, a museum conceptualization company: Contributed research and copywriting to support architects' exhibit plans. Consulted on architecture and navigation for an intranet reference tool designed to support technical decision-making by staff and contractors. Collaborated with virtual team to construct the relational databases for the above. Collaborated on Practices Guidelines, ensuring that all content respects and reflects the values of Native American peoples of North and South America.
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